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Common BI mistakes businesses make

Common BI mistakes businesses make

Clued-up companies rely on business intelligence (BI) in order to make informed decisions regarding their future. Yet even though businesses invest in BI, they often make mistakes resulting from a lack of knowledge about how best to implement it, and can end up losing more than they can afford.

How to advertise on Facebook: the basics

How to advertise on Facebook: the basics

Social media marketing has made it possible for businesses to reach targeted audiences easily, and it’s becoming a growing trend. When we talk about social media marketing, Facebook advertising is by far one of the most popular methods out there. More and more companies are starting to advertise on Facebook, and for a good reason – Facebook advertising’s new features allow for better audience targeting, giving an increased return on investment.

Containers and Virtual Machines

Containers and Virtual Machines

Virtual machines have been gaining much popularity for the past couple of years, providing businesses with efficient data and application storage space that allows more to be done with less effort. But with the arrival of containers, another virtual storage option, how do you know which is better for your company? Here, we’ll explore and answer exactly that.

Google boosts security with physical keys

Google boosts security with physical keys

If your business is lacking adequate security protection, the doors are wide open to an attack from outside. To make things worse, security threats are constantly evolving and developing, rendering them more difficult to keep up with. At least Google is on your side – its recent introduction of physical Security Keys for Drive for Work users means an extra layer of safeguarding for the cloud-based data files you rely on to power your organization.

Why cloud hosts work for business continuity

Why cloud hosts work for business continuity

Businesses rely on an effective business continuity plan to carry them through the storm of disasters. Good continuity plans secure your critical data and keep your company up and running through interruptions of any kind. But having your in-house IT department manage data backup could spell disaster for your business – there’s a good chance that the data backup process will be misconfigured or insufficient.

Ensure the privacy of iPhone text messages

Ensure the privacy of iPhone text messages

In today’s interconnected culture where everyone is armed with an internet-enabled mobile device, it can sometimes feel like privacy is becoming extinct quicker than the iPhone 5. And speaking of the iPhone – if you’re a business owner constantly on the go, you may have fallen into the habit of texting confidential information on your beloved Apple device more often than you should.

Avoid these business continuity mistakes

Avoid these business continuity mistakes

In the event of a disaster, businesses must make sure their servers, data and critical documents are safe and secure. But that’s not all, for it is essential that you ensure the security and peace of mind of your most valuable asset — your employees.

A metric more important than website traffic

A metric more important than website traffic

Are you getting a large amount of traffic to your site but not seeing a corresponding match in product or service sales? This is a head-scratching dilemma that many small business owners will face at one time or another. The reason behind it can be summed up in one word: engagement.